The company MSR-Traffic


We develop and produce reliable traffic and parking guidance systems for indoor and outdoor use.

In addition to the development, production and distribution of intelligent parking guidance systems, we support our customers in planning and installation on site.

The management team of MSR-Traffic

Frank Würz and Harald Schmitt


Harald Schmitt, CEO and owner of the MSR group of companies, is responsible for the overall strategic concept and is committed to our core values. As COO, Frank Würz takes care of operational tasks such as sales, production and project management.

As a subsidiary of MSR-Group, we guarantee our customers innovative products and a high level of social responsibility and environmental awareness. Thanks to the integrated management system, we respond to the needs of both our customers and our employees.

The corporate values of MSR-Traffic



We offer innovative sensor technology that enables counting and single-occupancy detection of vehicles indoors and outdoors. In times of Smart Cities and Big Data, we are continuously developing our products.


Not only do our individual parking sensors (such as the U-Spot) have high detection accuracy, but also our complete parking management systems are extremely reliable thanks to our smart ParkGard Control Center software. Our support is also available to our customers at any time.


With the ISO 9001- certification (quality management), we have guaranteed our customers for many years, among other things, a well-functioning risk management as well as transparent and documented process flows. We rely on the continuous improvement process (CIP) in order to constantly approach the set goals and to be able to constantly optimize all management systems.


With the ISO 14001 (environmental management) and ISO 50001 (energy management) certifications, we make a conscious commitment to environmentally friendly operations and production. This not only optimizes and significantly reduces electricity consumption year after year, but also minimizes the use of plastic in production. Our climate protection and environmental officer actively takes care of our exemplary function.


Supporting children and young people is particularly close to our hearts. In addition to sports clubs and other sporting activities, we also provide financial support to the Intensivkinder sinnvoll helfend e.V., Kinderhilfe Holzland e.V. and the Pockinger Tafel.


MSR is committed to uncompromising integrity and high standards of business conduct. The focus is on an honest and transparent working environment in which all employees can express doubts or concerns without fear of consequences.

The MSR-Traffic online catalogue

To the catalogue